N-M Chapter 141 Own Supply 666
Chapter 141 Own Supply 666
Chapter 141 Own Supply 666
Guo Duoduo quickly formulated a coping strategy and put it into action immediately.
The first is the most conventional price war.
Not only are the discounts for all products strong, but even the rebates for deposits and cashbacks have also increased linearly.
How big is the discount?
Basically the same as the purchase price.
This is not an ordinary retail purchase price, but a bulk purchase price.
In fact, it is much lower than Qin Shuai's purchase price.
This has attracted many customers who use price as a reference for purchasing. Simply put, there are more middle-aged and elderly consumers.
For them, quality is far less attractive than price.
This is why most middle-aged and elderly consumers in supermarkets like to buy landmine melons that cost a few cents a catty, but sneer at Qilin melons that cost four or five yuan and taste sweeter.
The second recharge cashback strategy is stronger than before.
In the past, it was mostly recharge, and there was a membership price.
Now it is as much as you recharge and get as much as you want.
Charge [-] to get [-], charge [-] to get [-].
If the user spends all the recharge amount during the promotion period, it is equivalent to enjoying half the purchase price.
If the funds are not strong, it is simply impossible, and I dare not play like this.
Because it's like buying one and getting one free.
It is precisely because of the implementation of this strategy that Guo Duoduo and Meng Shuai Guo at the South Gate present a very special scene.
There are a lot of fruits, most of them are uncles and aunts.
Those who are cute and handsome are mostly office workers and young people.
"They're going to have a promotion again, should we follow up?" asked the store manager Qin Shuai was looking for.
"Not in a hurry, I'll think about it." Qin Shuai was not in a hurry at all, mainly because the impact on the business was not that great.
There are fewer uncles and aunts.
It seems that the business is not affected is a false proposition, a fallacy.
But in fact, the reality is really like this.
This has something to do with the consumption habits of young people.
People from the generation of Qin Shuai’s grandparents always look at the price first when buying things.
If the price is right, or cheap, just buy it to death.
Although you buy more, the profit of this type of product is actually the lowest.
Most of Qin Shuai's generation and Qin Youming's generation first asked what they wanted to eat, and then either asked about the price or didn't ask about the price.
In short, want to eat is more important than how much money.
Of course, the premise is that the price of the thing is not too outrageous.
What outrageous things can a fruit shop have?
Mengshuaiguo mainly sells imported fruits.
Ordinary fruits with the addition of primary essence water source instruments are not inferior in quality to imported fruits.
Importing and importing is nothing more than taking advantage of external effects. When you really eat it, the taste will be different for the beholder.
Of course, there are some exceptions.
Another week passed.
The customers on both sides have completely stabilized.
Because of Guoduo's promotion, the small fruit vendors at the South Gate have completely disappeared.
Of course, these fruit vendors have to work and make money.
They buy fruit from Guoduo in large quantities through recharge and cash back, and then ship it to other places for sale.
Not to mention, because the process of purchasing goods is picked out one by one, their business has also improved visible to the naked eye.
Meng Shuaiguo is making money, not much, basically it's making money from staff salaries, rent, water and electricity.
The fruit sellers who set up stalls are making more money than before.
But because the volume is too small, there are actually not many.
Only Guoduoduo is losing money.
10 consecutive days of promotion.
The client was full and lost nearly 30.
Lin Xiao was about to collapse.
My performance reward this year, no accident, is gone.
It's not even possible to complete the task.
Because Guoduo's performance is counted as the annual net profit of the branch.
In the past, although there were constant promotions in the store, they only used one or two cheap or low-margin varieties to attract customers.
However, the means and strength of this kind of promotion have never been seen before.
The point is that Wang Yuntao, assistant to the general manager, didn't say anything about his performance during the promotion.
He asked a question, but the other party skipped the topic by saying that we will discuss it later.
Even if the other party verbally agrees to a performance adjustment, don't believe it.
After all, the previous performance was clearly written in black and white, and I even signed it.
Obviously, if the problem cannot be solved within a month, Lin Xiao feels that he may leave at the end of the year.
This society is very realistic, and it will not give you reasons and forgiveness for failure just because your opponent is strong.
After fermenting for so long, there are more and more fruit sellers in the store.
Looking at the group of people robbing the fruit in the store, Lin Xiao almost threw them all out.
But you can't bang.
In desperation, he could only explain the situation and report it up.
Wang Yuntao responded immediately when he saw Lin Xiao's email.
He set a threshold for the consumption amount of the membership card in the Nankai store.
The single-day consumption shall not exceed 500 yuan, and the purchase of the same fruit shall not exceed 30 catties.
In this way, the encroachment of the fruit sellers was restrained.
However, this method only persisted for two days, and then the situation of fruit sellers walking all over the house resumed.
Although you have one mobile phone and one member, wouldn’t it be enough for me to have two or three mobile phones, or even four or five mobile phones?
All of a sudden, the ultra-small mobile phone shops around Guoduoduo saw a boom in business.
When buying a mobile phone or a new SIM card, those are just fruit sellers who are not very sophisticated.
By the time they put their money into their phones, they've already done it.
Because these fruit stall owners knew that this event would not last long.
Sooner or later it will end.
If it ends the next day after buying a mobile phone, it is very likely that the money will be wasted.
The one with a flexible mind has reached a strategic cooperation with the uncle and aunt who went to Guoduo to pick up cheap.
At first, 500 yuan was raised for 10 yuan.
After that, 500 or 15 yuan will be raised for 20 yuan.
After that, because uncles and aunts have become scarce resources, there are people who mention 50.
It's just not that common.
Lin Xiao finally despaired.
He can't ask customers to show the pass or key card of the surrounding community when they come to buy things.
"I see that Guo Duoduo is quite lively on the opposite side." Qin Shuai didn't know anything about Guo Duoduo's situation, but looked a little puzzled.
A lot of three-wheeled vans and the like were parked at the gate of Guoduoduo.
"Has their family changed to wholesale?"
"I can't, I went to see it secretly today..." Meng Shuaiguo's store manager paused, and then said: "Their product display is still the retail one.
If it is really changed to wholesale, there will be boxes in the house. "
While talking, he was full of praise for his boss.
The core content is just three points.
He is handsome, has a background, and has wrists.
The reason why he understands this is because he used to be the manager of a store that competed with Guo Duoduo.
Obviously, his shop is yellow.
If one were to describe the battle situation at that time, then two words would be enough - complete defeat.
But my current boss doesn't seem to use any methods. In fact, many times, his management is like herding sheep.
But that's it, it's hard to fight against Guo Duoduo.
Cow~
While thinking, he picked up a banana, peeled it, and chewed it.
The source of their own goods is indeed high-end!
(End of this chapter)