Business Empire: There Are More Than 100 Million Black Technologies

Chapter 219 Pricing Strategy

Liu Sen and others were quite happy when they heard the cost price.

"This cost control is quite good. I just received an order from Hua Petal, which requires 60 million screens of various sizes. You can arrange production now when you go back."

After hearing this, Gong Rongtao nodded.

This quantity is not small and cannot be completed in a month, and he believes that this is only the initial stage, and there will definitely be orders one after another in the future.

Gong Rongtao took a sip of the spiritual tea in front of him, said hello to a few people and left.

As soon as he walked out, he met Zhong Fugui, the general manager of Semiconductor, who came in a hurry.

Zhong Fugui entered the conference room and nodded hello to everyone.

"sit!"

Then Lu Xiu brought another cup of Lingxin tea.

"This time I want to know how the integrated chip screen production line arranged last time has been adjusted."

"Mr. Liu, the production line has been set up and tested and produced, and it has met expectations."

"As long as it meets expectations, what is the production cost of our current 9-nanometer chips and other related chips?"

"The cost of a chip is 50 yuan per piece. This is calculated after taking into account all the lithography machines, factories, personnel salaries, etc. The cost of other low-end chips is 5 yuan per piece."

Liu Sen understood that the low-end he was talking about could actually be considered mid-range chips from other companies.

"How much does the screen integration process cost?"

"That process is more complicated, slightly higher at about 50 yuan, and requires a lot of processes and energy consumption. There is another reason why the cost remains high. It is because now it is only a small amount of production and testing. If it is mass production, It can definitely be reduced a lot.”

"There will be a big order this time, with 60 million screens. You should be ready when you go back and cooperate well with Gong Rongtao, the boss of Yidian Glass."

"Mr. Liu, please rest assured that I will not cooperate with him once or twice."

"Indeed, Yidian Glass is the upstream company of semiconductors. Now all the raw materials produced by Yidian Semiconductor are provided by Yidian Glass."

"Okay, that's all for today, you can go back." Liu Sen sent him away after asking him what he wanted to know.

Zhong Fugui nodded, stood up and left.

Liu Sen suddenly thought of something, so he quickly said: "Send all the small batches of glass screens that I asked you to produce here."

"Okay, Mr. Liu." Zhong Fugui agreed and left the conference room.

The automobile industry alone can support countless people.

The mobile phone industry is more in line with this strategic goal than the automobile industry.

"That's true. After all, the current Hongmeng system is 5.0 that has been optimized by Brother Sen and spans the ages. The petals are still closely guarded and have not been released to the outside world. The system performance is definitely higher than that of fruit phones."

Liu Sen and Liu Ying both nodded after hearing this.

"Since the goal is this, then our pricing must not be high. The final price of the phone will be lower than that of the Fruit phone. In this way, we can surpass the Fruit phone in terms of innovation and performance."

It’s not that he doesn’t want to sell at a low price, because once the price is low, the entire domestic industrial production chain will be affected. The already sluggish industry has new vitality because of its wireless power transmission. If he does this, it will be even more A devastating impact.

But now we need an affordable product to win the hearts of the people.

"So we can raise prices, occupy the high-end market, and lower prices to directly drive everyone out of the market."

Yidian Feixuan Automobile is highly profitable. The cost of a car is actually only tens of thousands of yuan, and it sells for 600,000, 800,000, or 1.2 million.

When Yin Dan said this, he glanced at Liu Sen and continued: "This price directly gives us absolute pricing power. After all, our screen is absolutely unique in the market, and its performance is also in the first echelon."

"What I want is not profit, but to drive fruit out of the Chinese market through normal business means."

Everyone began to think carefully.

It allows citizens to enjoy more high-end quality and driving experience at mid-range prices.

"I just calculated that the cost of a complete set of transparent glass screens with integrated chips should be less than 250. Mass production should be even lower."

I have not seen that the relevant stocks of foreign brand car companies have been falling continuously since the release of Yidian Auto.

In order to survive, he even sold his own son.

"Indeed, if the price goes any lower, I don't know whether fruit companies will die, but a large number of domestic mobile phone companies will die."

"Actually, this is good, so that everyone can have more money for other consumption."

"And with the quality and performance of this mobile phone, if you can't use it for three generations, the mobile phone market will be wiped out."

"Okay, back to the topic, if the final price of the whole machine is 4,000, then how much should our integrated screen be priced at?" Liu Sen directly brought back the off-track topic.

After all, mobile phones are really everyone’s daily consumer goods, and the current situation of the domestic mobile phone market can really be said to be unbearable.

"So, our pricing depends on what our strategic goals are?"

The original petals could still compete for a while, but now under the sanctions imposed by the lighthouse country, they can only withdraw sadly.

"Tell me about pricing and what you think." Liu Sen said.

If he dares to charge RMB 100,000 for a car, the automobile and industrial stocks may collapse directly.

"Indeed, if you set a price of about 3,000, I believe that even people who usually use mobile phones that cost more than a thousand yuan will buy a new generation mobile phone. After all, the material used in this mobile phone is produced by Yidian Glass. It’s not easy to break it.”

"I think the price of 1,500 yuan is good. After all, the total price of all the remaining parts is estimated to be 1,000 yuan, which is good."

"I heard it." The two nodded.

Fruit phones are invincible and can eat meat and vegetables all the time, while domestic phones can only drink some soup.

"What bullshit experts? Why don't they consume it themselves? Their consumption alone may be worth tens of thousands of people."

Therefore, the high-priced cars he ordered have no impact on the country, but are sniping at foreign high-end brands.

"Have you heard the prices they quoted just now?" Liu Sen said to Liu Ying and Yin Dan.

"If we suggest that Huaban price its mobile phone at 4,000, it should be able to crush the fruit, while other domestic mobile phones still have a way to survive."

They really don’t need high prices and high profits. They already have too many projects with high profits.

"Don't those so-called economic experts hate you to death? After all, they preach every day to stimulate consumption, let people consume more, and stimulate the economy."